November 23rd, 2009 by Mike
Foreword By Mike Alexander
The following five tips for freelance writers by Kyle M. Deighton (see the thumbnail bio at the end of the article) will, in her own words, help you to go from a novice freelance writer to a seasoned pro.
Getting Started
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Anyone who has tried their hand at it knows that freelance [...]
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October 30th, 2009 by Mike
Foreword By Mike Alexander
Article marketing goes hand in hand with newsletter writing for obvious reasons. Or perhaps for you it is not so obvious? The fact is that newsletter content consists very largely of articles and publishers need to be aware of the potential for the dual role their articles can play. They can serve [...]
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August 12th, 2009 by Mike
Practical Considerations
Two main considerations have a bearing on whether or not color or graphics should be used in a newsletter, and if so, to what extent. The type of newsletter is one, and method of production is the other. The second of these, of course, might be dependant on what in-house devices and expertise are [...]
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August 12th, 2009 by Mike
Simple Tips For Improving Newsletter Copy
I’m not even sure that there is such a word as ‘readability’. But perhaps the fact that you probably know what it means explains something important about the objective of this article. It is not about precisely correct words. It is not about precisely correct grammar or precisely correct punctuation. [...]
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August 12th, 2009 by Mike
Material That Readers Want To Read
To be successful a newsletter needs to contain lots of meaningful content. This doesn’t mean words of wisdom or correct grammar (these certainly help, of course) but content that the reader finds meaningful. The more you know about the reader, the easier it is to determine what content is meaningful.
Niche [...]
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August 12th, 2009 by Mike
Writing For The Reader
When producing a newsletter, try to focus attention primarily on your core readership. By ‘core readership’ I mean a representative group of readers that stay in the forefront of your mind when you are planning and putting together each edition. These are the people you need to stay with you regardless of [...]
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August 12th, 2009 by Mike
Tips for Non-Professional Writers
If you are not a professional writer, and don’t aspire to being one, but sometimes get burdened with the task of writing a newsletter or similar article, then you have probably found yourself at least once staring at a blank sheet wondering where to start. Welcome to the club! You’re not the [...]
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August 11th, 2009 by Mike
Using Titles In Newsletters
Article titles are not subject to quite the same rules of copyright as body text except where they may conveniently identify an original work. In other words, you may choose any title you like for an article, whether it’s an original work of your own or someone else’s, so long as you [...]
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July 31st, 2009 by Mike
A Review
Would you like to have your newsletter virtually written for you? If so, you’re not alone! But that’s the promise that Michael Green makes for his How To Write A Newsletter complete toolkit! But is this kind of newsletter production actually possible? Well, not really! But that’s not to say that it should be [...]
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July 31st, 2009 by Mike
Opt-In Email Marketing
Email newsletters, sometimes known as e-newsletters, online newsletters or more commonly nowadays ezines, fulfill exactly the same purpose as their hard copy equivalents in the ‘real world’ and, like them, have software designed for them particularly. They are (usually) regular bulletins sent to a well-defined group of potential readers that contain news, information [...]
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Tags: ezine articles, ezine content, free newsletter content ideas, Newsletter Content, Newsletter Writing
