Types Of Newsletter Templates
There are basically two kinds of newsletter template: plain text and HTML.
Plain text templates are produced using ASCII, which is the in-built protocol that
all computers use to interpret any keyboard input and is most often seen in Notepad (or any
other text editor) or when using an email client with HTML switched off. ASCII output cannot
be formatted, hence the term 'plain text'.
HTML templates, on the other hand, use the language of the World Wide Web to
interpret the author's keyboard input and therefore can be formatted in any number of ways,
such as by using different fonts, different styles and by including graphics, tables,
hyperlinks and so on.
I don't know what the comparative usage statistics are for each but there are pros and
cons, as there are with most things, that can help you decide which is most appropriate for
you. This section offers a small number to choose from, complete with thumbnail
descriptions.
Plain Text Newsletter Templates
This type tend to be hard to come by but the best that we know of are our own Text Newsletter Templates. These are monthly plain
text newsletters or ezines that are already populated with balanced copy such as
articles, anecdotes, jokes etc. They are also seasonally correct, which means that the
December editions celebrate Christmas, February centers around St Valentine and so on.
Permission is granted to add to or replace the copy already included and there are very few
restrictions on usage. They cover a three year period.
HTML Newsletter Templates
There are a lot of these available on the Internet, ranging from simple inexpensive ones
up to the 'hi-tech' snazzy types that can sometimes be somewhat costly. The main one here is
called Ultimate Newsletter Templates,
which is an excellent example of the less expensive variety whilst at the same time offering
professional quality graphics. The alternative to this offering is the Ezine Machine, which is an HTML ezine editor
program that includes a set of templates.
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