August 27th, 2010 by Mike
Foreword By The Editor Article writing is an important part of the mix for most newsletter producers so it can be useful to look at ideas for using them as more than just newsletter content. The following piece is by Jack Jackson and covers the basics of article marketing for newcomers to the field. Don’t [...]
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January 26th, 2010 by Mike
Foreword By The Author There are so many times when newsletters would serve as the ideal communication solution that it would be difficult to list them all. However, the common denominator with virtually every newsletter is that the readership consists of an easily defined group that have a need for regular news. A list of [...]
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November 23rd, 2009 by Mike
The following five tips for freelance writers by Kyle M. Deighton (see the thumbnail bio at the end of the article) will, in her own words, help you to go from a novice freelance writer to a seasoned pro.
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October 30th, 2009 by Mike
Foreword By The Editor Article marketing goes hand in hand with newsletter writing for obvious reasons. Or perhaps for you it is not so obvious? The fact is that newsletter content consists very largely of articles and publishers need to be aware of the potential for the dual role their articles can play. They can [...]
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August 12th, 2009 by Mike
We all run out of ideas from time to time. Very often, all we need is a nudge in the right direction to get us back on track. If you need a few newsletter content ideas, or are just running out of steam, I hope this article helps by giving you a nudge.
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August 12th, 2009 by Mike
Foreword By The Author Non-profit newsletters are relatively easy to recognize as such and are usually provided as a service to members of a group with a common interest. The term ‘FOR-profit’, on the other hand, can easily be misunderstood, in relation to newsletters. For example, a non-profit organization might publish a newsletter that generates [...]
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August 12th, 2009 by Mike
Foreword By The Author Coming up with newsletter content ideas can sometimes tax even the most creative among us. If you are like me, you have times when new ideas just seem to pop into your head unasked but, frustratingly, other times when you can rack your brains for hours and still not come up [...]
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August 12th, 2009 by Mike
Foreword By The Author Put as simply as possible, targeted marketing means directing your promotional efforts at a specific group of potential prospects. In general, the easier it is to define the group concerned, the easier it will be to match their needs and wants with suitable products or services, as well as other things [...]
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August 12th, 2009 by Mike
Foreword By The Author Do you want your computer to pay for itself? Then use what you already have! Forget all the hype you hear about the Internet. 90% of it is complete drivel. But it’s a technical revolution isn’t it? Sure, and its going to revolutionize the way we work and a lot of [...]
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August 12th, 2009 by Mike
Foreword By The Author Image via Wikipedia Are you getting the volume of newsletter business you should? When you come to be recognized as the local newsletter expert you can have all the newsletter business you want. Being an expert means having confidence in the power of newsletters and being able and willing to advise [...]
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