August 12th, 2009 by Mike
To be properly understood you must make sure that you are precise in some important areas. Avoid anything that unnecessarily distracts the reader’s attention from your message. If readers have to keep re-reading some sections of an article in order to work out what it means they are being distracted from the message.
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August 12th, 2009 by Mike
Foreword By The Author Many people believe that the proliferation of spam (unsolicited commercial email or ‘UCE’) is leading to a future where email will become virtually unusable. Some think this is a gross exaggeration and that spam is nothing more than a minor irritation. Should newsletter publishers who distribute their tomes by email be [...]
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August 12th, 2009 by Mike
Foreword By The Author This is the second in a series of articles where the focus is on sourcing newsletter content on the Internet. The full sequence of articles is as follows: Copyright Issues Help and Guidance Resources Subject Research Content Providers Mike Alexander For all your content needs go to ClipCopy Content Solutions Writing [...]
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July 31st, 2009 by Mike
Foreword By The Author Newsletters are the perfect way to keep in touch with a ‘niche’ market. In fact, that is their main function. The term niche market, in its broadest sense, applies to free newsletters as well as subscription and marketing newsletters. Getting to know your readers will be much easier when you have [...]
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July 31st, 2009 by Mike
Foreword By The Author Communication is vital for any group. The best way to communicate regularly is with a newsletter where you can incorporate the group’s colors, logo, motto etc. A well-organized and properly produced newsletter full of meaningful content can enhance membership loyalty and cultivate a sense of belonging. Mike Alexander For all your [...]
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Tags: editing, grammar, newsletter content ideas, newsletter copy, Newsletter Writing, proofing, punctuation
