August 13th, 2009 by Mike
The Voice Of Experience
Anyone who has ever thought of starting a newsletter publishing business will want to read this new ebook by Mike Alexander. Not just a book of theory, like so many you see advertised on the Internet nowadays, this one was written from practical experience by someone who has actually done it.
Due Out [...]
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August 12th, 2009 by Mike
Practical Considerations
Two main considerations have a bearing on whether or not color or graphics should be used in a newsletter, and if so, to what extent. The type of newsletter is one, and method of production is the other. The second of these, of course, might be dependant on what in-house devices and expertise are [...]
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August 12th, 2009 by Mike
Help and Guidance Resources
This is the second in a series of articles where the focus is on sourcing newsletter content on the Internet. The full sequence of articles is as follows:
Copyright Issues
Help and Guidance Resources
Subject Research
Content Providers
Writing Your Own Material
Image via Wikipedia
If you intend writing your own newsletter articles, or even just the occasional piece, [...]
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July 31st, 2009 by Mike
The Problems Of Spam
Spam generally means unsolicited commercial (bulk) email. If your situation is anything like mine, you will receive quite enough email already without having to deal with masses of spam as well. I now receive, on average, over 500 unasked for and unwanted messages a day, and it’s still increasing. I know others [...]
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July 31st, 2009 by Mike
A Review
Would you like to have your newsletter virtually written for you? If so, you’re not alone! But that’s the promise that Michael Green makes for his How To Write A Newsletter complete toolkit! But is this kind of newsletter production actually possible? Well, not really! But that’s not to say that it should be [...]
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