August 12th, 2009 by Mike
Simple Tips For Improving Newsletter Copy
I’m not even sure that there is such a word as ‘readability’. But perhaps the fact that you probably know what it means explains something important about the objective of this article. It is not about precisely correct words. It is not about precisely correct grammar or precisely correct punctuation. [...]
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August 12th, 2009 by Mike
Material That Readers Want To Read
To be successful a newsletter needs to contain lots of meaningful content. This doesn’t mean words of wisdom or correct grammar (these certainly help, of course) but content that the reader finds meaningful. The more you know about the reader, the easier it is to determine what content is meaningful.
Niche [...]
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August 12th, 2009 by Mike
Tips for Non-Professional Writers
If you are not a professional writer, and don’t aspire to being one, but sometimes get burdened with the task of writing a newsletter or similar article, then you have probably found yourself at least once staring at a blank sheet wondering where to start. Welcome to the club! You’re not the [...]
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August 12th, 2009 by Mike
Help and Guidance Resources
This is the second in a series of articles where the focus is on sourcing newsletter content on the Internet. The full sequence of articles is as follows:
Copyright Issues
Help and Guidance Resources
Subject Research
Content Providers
Writing Your Own Material
Image via Wikipedia
If you intend writing your own newsletter articles, or even just the occasional piece, [...]
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Tags: editing, grammar, newsletter content ideas, newsletter copy, Newsletter Writing, proofing, punctuation
