August 12th, 2009 by Mike
To be properly understood you must make sure that you are precise in some important areas. Avoid anything that unnecessarily distracts the reader’s attention from your message. If readers have to keep re-reading some sections of an article in order to work out what it means they are being distracted from the message.
Read the rest »
August 12th, 2009 by Mike
To be successful a newsletter needs to contain lots of meaningful content. This doesn’t mean words of wisdom or correct grammar (these certainly help, of course) but content that the reader finds meaningful. The more you know about the reader, the easier it is to determine what content is meaningful.
Read the rest »
August 12th, 2009 by Mike
If you are not a professional writer, and don’t aspire to being one, but sometimes get burdened with the task of writing a newsletter or similar article, then you have probably found yourself at least once staring at a blank sheet wondering where to start. Welcome to the club!
Read the rest »
August 12th, 2009 by Mike
Foreword By The Author This is the second in a series of articles where the focus is on sourcing newsletter content on the Internet. The full sequence of articles is as follows: Copyright Issues Help and Guidance Resources Subject Research Content Providers Mike Alexander For all your content needs go to ClipCopy Content Solutions Writing [...]
Read the rest »
Tags: editing, grammar, newsletter content ideas, newsletter copy, Newsletter Writing, proofing, punctuation
